Stand type
Modular exhibition stands
- Floor area range
- 9-150 m²
- Build time
- 1-2 days
- Construction
- System frame, clad panels
In a modular system the stand is assembled from a pre-manufactured family of profiles and panels. That means the design is drawn inside dimensional constraints: wall heights and panel widths follow the system’s increments. In return, the build is faster and surface quality stays at a fixed factory standard. The system works best where the design is carried by graphics and light rather than by mass. A clean panel surface is an ideal ground for large-format print; the brand’s colour and message read across the wall without interruption. For a scheme that needs bespoke niches, curved surfaces or a stepped ceiling, custom timber is the better fit. The choice between modular and timber usually comes down to three questions: how many days are left before the fair, how many sides of the stand are open, and whether what the brand wants to say lives on the surface or in the mass. We talk through those three answers together, then recommend a system. Maxima is also a modular system, but it gives wider spans and a different panel joint language; that is why we describe the two on separate pages.
Pros and cons
Pros
- Fast to build
- Costs less than a bespoke build
- Small shipping volume
Cons
- Design stays within system limits
Projects0
No published projects under this heading yet.
Frequently asked
- What floor areas do you build a Modular stand for?
- We work in the 9-150 m² range, and 0 published projects on this site are of this type. What decides the layout is not the area but how many sides are open and what you want to show on the walls; we use the same system on a small corner stand and on an island in the middle of the hall.
- How long does a Modular stand take to build?
- The build in the hall takes 1-2 days; the schedule of the hall matters as much as the size of the stand. Our own crew does the build, and we take the dismantle at closing too.
- How does the process work for a Modular stand?
- We start with the floor area, the open sides and the fair date, then draw the design. Once it is approved the stand is produced in the workshop and built in the hall to the fair calendar; at closing, our crew dismantles it.
